AI insights for Search Console and Google Analytics
Connect your marketing data. Find the signals that matter.
SignalDesk connects Search Console and Google Analytics, detects meaningful changes, and uses the AI model you choose to explain what happened and what to investigate next.
Read-only access. Your data stays under your control.
example.com
Last 28 days vs previous 28 days
Organic clicks
12,842
−18.6%
Impressions
428K
+4.2%
Sessions
14,210
−13.1%
Key events
382
−7.4%
Signals detected
- Traffic declineOrganic clicks fell 18.6%
- SEO opportunity14 queries ranking in positions 5–15
- Conversion gap3 high-traffic landing pages underperforming
Why did traffic decline?
Most of the decline came from three landing pages. The largest contributor was /seo-services/, where clicks fell 31% while average position moved from 4.8 to 8.1.
Based on Search Console and Google Analytics · Last 28 days
Built for people who already live in Search Console and Analytics.
- SEO teams
- Marketers
- Agencies
- Developers
- Growth teams
The problem
Your data already knows what changed. Finding it is the hard part.
Too many dashboards
Important signals are buried across multiple reports and date ranges.
Manual comparisons
Finding what changed often means exporting data and comparing periods by hand.
AI without context
Generic AI advice is not useful when the model does not have the actual numbers behind your site.
Metrics without explanation
Dashboards tell you what happened, but not what deserves investigation.
How it works
From raw metrics to useful answers.
Connect Google
Sign in with Google and choose the Search Console and Analytics properties you want to use.
SignalDesk syncs your data
Historical and ongoing data is stored in your workspace, so comparisons are fast and consistent.
SignalDesk detects patterns
Performance changes, declining pages, ranking opportunities, and conversion gaps are calculated for you.
Ask your AI
Choose OpenAI, Claude, or Gemini and ask questions about your data.
Features
Everything you need to understand what changed.
Search Console + GA4 together
Combine search visibility with landing-page behavior, matched page by page.
Period comparisons
Compare the last 7, 28, or 90 days, or a custom range, against the previous period.
Winners and losers
Identify the pages and queries driving your biggest gains and declines.
SEO opportunities
Surface queries with meaningful impressions, reachable positions, and weak CTR.
Traffic decline analysis
See which pages, queries, and landing pages contributed most to a decline.
Your AI model
Use OpenAI, Claude, or Gemini with your own API key instead of being locked into one provider.
Ask your data
Ask questions instead of building reports.
Try a question
Why did organic traffic drop this month?
Organic clicks fell 21.4% compared with the previous period. 67% of the decline came from four landing pages.
| Page | Clicks | Change |
|---|---|---|
/seo-services/ | 1,240 → 843 | −32.0% |
/wordpress-development/ | 770 → 612 | −20.5% |
Observation: on /seo-services/, impressions stayed relatively stable while average position declined, so the loss looks like visibility, not demand.
Example data · Search Console and Google Analytics · This month vs previous
SignalDesk calculates the numbers first. AI explains them second.
Preset analyses
Start with proven analyses.
Performance overview
See the biggest changes across search visibility, traffic, engagement, and key events.
Example Clicks −18.6% · Impressions +4.2%
Winners & losers
Find the pages and queries gaining or losing momentum.
Example /pricing/ +212 clicks
SEO opportunities
Identify search terms that may be close to meaningful ranking improvements.
Example “seo audit checklist” · position 7.4
Traffic decline
Understand where traffic losses came from and which signals deserve investigation.
Example 4 pages account for 67% of the loss
Bring your own AI
Use the AI provider you prefer.
SignalDesk separates analytics from AI. It calculates and prepares the relevant data, then sends a compact analysis summary to the model you choose, using your own API key.
OpenAI
GPT models
Anthropic
Claude models
Google Gemini
Gemini models
Switch models without changing your analytics setup.
Trust
Your analytics stay grounded in your data.
Read-only Google access
SignalDesk requests read-only access to Search Console and Google Analytics. It cannot change your properties.
No invented metrics
The analytics engine calculates every value before the AI interprets it.
Encrypted AI credentials
Your AI API keys are encrypted before they are stored and never shown in full after saving.
Clear data context
Every insight shows the period, the comparison period, and the sources it used.
Who it is for
Built for teams that need answers, not another dashboard.
SEO professionals
Understand ranking, CTR, page, and query changes faster.
Marketing teams
Connect acquisition data with what visitors do on the site.
Agencies
Set up each client site as its own project and review its signals in one place.
Developers and technical marketers
Get structured answers without exporting and processing reports by hand.
Integrations
Start with the data that matters most.
Google Search Console
Clicks, impressions, CTR, and position by page and query.
Google Analytics 4
Sessions, engagement, key events, and revenue by landing page and channel.
SignalDesk is designed so additional marketing data sources can be added over time.
FAQ
Frequently asked questions.
What is SignalDesk?
SignalDesk is an analytics and AI insight tool that connects to Search Console and Google Analytics and helps explain meaningful changes in your data.
Does SignalDesk change anything in my Google accounts?
No. SignalDesk uses read-only access for Search Console and Google Analytics.
Which AI models can I use?
SignalDesk works with OpenAI, Anthropic (Claude), and Google Gemini. You add your own API key and choose the model.
Does the AI query Google directly?
No. SignalDesk first retrieves and calculates the relevant analytics data, then gives the selected AI model a compact, structured summary.
Do I need both Search Console and Analytics?
No. A project can use Search Console only, Analytics only, or both.
Does SignalDesk replace Google Analytics or Search Console?
No. SignalDesk is an insight layer on top of those products.
Is SignalDesk an SEO tool only?
SEO is a major part of what SignalDesk does today, and it is designed to grow into broader marketing analytics.
Your data already contains the signals.
SignalDesk helps you find them.
Connect GoogleStart with Search Console, Analytics, or both.